ABOUT — ERIKA PERZI

Background

With experience leading marketing teams at global companies and advising businesses across various industries, Erika brings a wealth of expertise in crafting strategies that blend creativity with data-driven insights.

Her background in digital marketing and corporate communications enables me to support brands with not just creative concepts, but also clear, actionable plans that drive tangible results.

I’m passionate about collaborating with clients to uncover the uniqueness of their brands and help them achieve sustainable, long-term growth.

LinkedIn

Work Highlights

  • Spearheaded global rebranding initiatives for Microsoft’s Bing Ads, resulting in a 36% increase in advertiser satisfaction.

  • Led cross-functional marketing campaigns at Tapad, Fluent, and Integral Ad Science, driving significant revenue and engagement growth.

  • Developed and executed go-to-market strategies and brand positioning for Fortune 50 companies and startups alike.

  • Extensive experience in brand strategy, content marketing, thought leadership, and digital campaign management, always ensuring the right balance between creativity and performance.

Secret Sauce

Having led marketing teams at global companies and advised businesses across industries, I bring a wealth of experience in crafting strategies that combine creativity with data-driven insights.

I’m passionate about storytelling and believe that every brand deserves a tailored approach that balances both strategy and execution.

My background in digital marketing and corporate communications allows me to support brands not just with creative ideas, but with clear, actionable plans that drive results.

I love collaborating with my clients to bring out the uniqueness in their brands and help them achieve long-term growth.